{"id":4669,"date":"2026-10-01T08:18:39","date_gmt":"2026-10-01T08:18:39","guid":{"rendered":"https:\/\/brandnew.ee\/?post_type=portfolio&#038;p=4669"},"modified":"2026-10-01T12:28:50","modified_gmt":"2026-10-01T12:28:50","slug":"kristiine","status":"publish","type":"portfolio","link":"https:\/\/brandnew.ee\/et\/portfolio\/kristiine\/","title":{"rendered":"Estonian Defence Week 2026"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"4669\" class=\"elementor elementor-4669 elementor-4668\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-04f911b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"04f911b\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5dbb1fa\" data-id=\"5dbb1fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f7e81f elementor-widget elementor-widget-image\" data-id=\"4f7e81f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW.jpg\" class=\"attachment-full size-full wp-image-4678\" alt=\"\" srcset=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW.jpg 1920w, https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW-300x169.jpg 300w, https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW-1024x576.jpg 1024w, https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW-768x432.jpg 768w, https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/1_EDW-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d820bed elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"d820bed\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;6a3ca97&quot;,&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;50&quot;,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_bg_x&quot;:&quot;50&quot;,&quot;jet_parallax_layout_bg_y&quot;:&quot;50&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:&quot;1&quot;,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-7d272b1b\" data-id=\"7d272b1b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4044a735 elementor-widget elementor-widget-text-editor\" data-id=\"4044a735\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u00dcks n\u00e4dal. Kuus s\u00fcndmust. \u00dcks eristuv visuaalne s\u00fcsteem.  <\/strong><\/p><p>Estonian Defence Week t\u00f5i kokku tuhandeid osalejaid <strong>56 riigist<\/strong>, \u00fchendades kuus suurt kaitse- ja julgeoleku\u00fcritust \u00fchtse raamistiku alla.<\/p><p>Meie \u00fclesanne oli muuta see keerukus terviklikuks visuaalseks kogemuseks.<\/p><p>L\u00f5ime paindliku visuaalse s\u00fcsteemi, mis kattis kogu k\u00fclastaja teekonna \u2013 alates akrediteerimisest, kaelakaartidest ja viidastikust kuni messistendide, infograafika ja suurem\u00f5\u00f5tmeliste lavakraanideni. Iga puutepunkt pidi muutma info liikumise lihtsamaks, hoides samal ajal Estonian Defence Weeki identiteedi j\u00e4rjepidevalt n\u00e4htava ja leitavana. <\/p><p>Kuna programm v\u00e4ltas mitu p\u00e4eva, oli vaja selgelt eristada ka erinevaid s\u00fcndmusi ja sihtr\u00fchmi. Kasutasime \u00fchtse disainikeele raames kontrollitud v\u00e4rvivariatsioone, mis v\u00f5imaldasid sellistel elementidel nagu kaelakaardid ja \u00fcrituse graafika t\u00e4histada erinevaid p\u00e4evi ja programme, l\u00f5hkumata \u00fcldist visuaalset tervikut. <\/p><p><strong>Tulemuseks oli \u00fchtne visuaalne s\u00fcsteem, mis sidus br\u00e4ndi, info ja ruumi \u00fcheks \u00e4ratuntavaks s\u00fcndmuskogemuseks.<\/strong><\/p><p><strong>Tiim<\/strong><\/p><p>\u00dcrituse peadisainer: <strong>Risto Luhalep, BrandNew<\/strong><br \/>Produtsent: <strong>Kingent Management<\/strong><br \/>EDW visuaalne identiteet: <strong>Martin Lazarev<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2cabd991\" data-id=\"2cabd991\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20267c76 elementor-widget elementor-widget-heading\" data-id=\"20267c76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">MIDA TEGIME<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13192e35 elementor-widget elementor-widget-text-editor\" data-id=\"13192e35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span lang=\"ET\">Infograafika<\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6d63da elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a6d63da\" data-element_type=\"section\" data-e-type=\"section\" 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class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31f0bf9\" data-id=\"31f0bf9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c2c4eea elementor-widget elementor-widget-gallery\" data-id=\"c2c4eea\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:15,&quot;sizes&quot;:[]},&quot;columns_tablet&quot;:1,&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_mobile&quot;:1,&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/2_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/3_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/4_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/5_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/6_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/7_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/8_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/9_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/10_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/11_EDW.jpg\" data-width=\"1920\" data-height=\"1081\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/12_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/brandnew.ee\/wp-content\/uploads\/2026\/10\/13_EDW.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00dcks n\u00e4dal. Kuus s\u00fcndmust. \u00dcks eristuv visuaalne s\u00fcsteem. Estonian Defence Week t\u00f5i kokku tuhandeid osalejaid 56 riigist, \u00fchendades kuus suurt kaitse- ja julgeoleku\u00fcritust \u00fchtse raamistiku alla. Meie \u00fclesanne oli muuta see keerukus terviklikuks visuaalseks kogemuseks. L\u00f5ime paindliku visuaalse s\u00fcsteemi, mis kattis kogu k\u00fclastaja teekonna \u2013 alates akrediteerimisest, kaelakaartidest ja viidastikust kuni messistendide, infograafika ja suurem\u00f5\u00f5tmeliste [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4697,"menu_order":0,"template":"elementor_header_footer","portfolio_category":[28],"portfolio_tag":[],"class_list":["post-4669","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-infograafika"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estonian Defence Week 2026 - Brand New Creative Studio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brandnew.ee\/et\/portfolio\/kristiine\/\" \/>\n<meta property=\"og:locale\" content=\"et_EE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estonian Defence Week 2026 - Brand New Creative Studio\" \/>\n<meta property=\"og:description\" content=\"\u00dcks n\u00e4dal. Kuus s\u00fcndmust. \u00dcks eristuv visuaalne s\u00fcsteem. Estonian Defence Week t\u00f5i kokku tuhandeid osalejaid 56 riigist, \u00fchendades kuus suurt kaitse- ja julgeoleku\u00fcritust \u00fchtse raamistiku alla. Meie \u00fclesanne oli muuta see keerukus terviklikuks visuaalseks kogemuseks. 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